Menu

Running in the Background: Building Seamless Account Linking

March 27, 2019

Long ago, when dinosaurs still roamed the earth and Wealthfront was starting to brainstorm a financial planning offering, early designs amounted to an online financial calculator with lots of bells and whistles. Users would be expected to enter all of their account information by hand — and keep it up to date! It took minimal… Read more

My Ten-Character Win

January 17, 2019

Last year, Wealthfront changed the way we do business in a huge way. In order to better serve our clients by taking on more brokerage responsibilities ourselves, we transitioned from being a fully-disclosed brokerage to an omnibus brokerage. In addition to paving the way for new functionality such as our Portfolio Line of Credit, our… Read more

Our Adventures in Scaling

September 20, 2018

Unpredictable Scaling Wealthfront’s position as a financial services company presents interesting scalability challenges. The announcement of a stock market decline for instance can cause a large number of our clients to simultaneously pick up their phones, load their Wealthfront accounts, and look to see how the market activity has impacted their finances. After one particularly… Read more

Testing the GPS behind tomorrow’s self-driving money™️

June 28, 2018

Recently, Wealthfront CEO Andy Rachleff shared the following vision at the CB Insights Future of Fintech conference: “Our vision is to deliver a service where you direct deposit your paycheck with us. We automatically pay your bills. We automatically top off your emergency fund, and then route money to whatever account is the most ideal… Read more

Continuous Deployment with Spark Streaming (Part II)

April 16, 2018

In Part 1 of this series, we gave a brief look into the data platform at Wealthfront, focusing on how we minimize data processing downtime while redeploying our Spark Streaming jobs. In this final part of this series, we will describe how we coordinate the data in our serving layer and wrap the blog post… Read more

Continuous Deployment with Spark Streaming (Part I)

April 06, 2018

Here at Wealthfront, our mission is to democratize access to sophisticated financial advice. One of the ways we accomplish that is by applying data processing technologies to financial services. In this two-part blog post we will describe how our near-real time data platform is built to support continuous deployment in order to allow us to… Read more